Are You An Essential Business?

In the last few months, we have learned new terminologies to add to our vocabulary. We’ve learned about Social Distancing, about Self Quarantine and about Essential businesses. It’s the “Essential Business” term I want to talk about today. Business owners – are you an...
The Amazon Mindset

The Amazon Mindset

Who else is fed up with the telemarketing calls for health insurance, credit card processing, fundraisers (that only give 15% to the charity) and, of course,” Google”?  And I’m not even adding the endless market research opinion calls (gotta love election...

Use Your Inside Voice – Writing Blog Content

As you’re writing your blog, keep in mind the audience you’re addressing. Unless you’re writing to 12th grade English teachers or for the Washington Post, don’t worry about the grammatical format. Write for your audience. And most importantly...